Regional branding

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Regional branding is one of several ways to promote rural regions and support development of socially, culturally and environmentally oriented economies in areas that are interesting due to their natural and cultural heritage. The group that is provided most of the support includes local business people, i.e. handicraftsmen, farmers, small and medium-sized enterprises, whose skills and proficiency help to spread the region’s renown, and, at the same time, identification with the region represents a great marketing opportunity for them. More

UNITED KINGDOM

Locally Produced

Within Hadrian’s Wall Country you’ll discover that locally produced means that the local people have made their products with care and pride. Pure craftsmanship and quality shines from produce that ranges from cheese to ceramics. For some it’s about tradition and the Roman legacy, for others it’s about producing excellent and innovative goods. Farm shops give the chance to sample in-season fresh foods: local and… More

AUSTRIA

Genussland Kärnten

The brand Kärnten Genussland may be granted only to products that mature and are processed in Carinthia. This concerns meat, dairy products, fruits, vegetables and grains.Objectives:Promoting agricultural and food businessesIncreasing the value of the local agricultureImproving the image of agricultural products and servicesSupport for farming families, assessing their strengths and opportunities within project… More

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Co-financed from the European Social Fund and the State Budget of the Czech Republic