Regional branding
JESENÍKY originální produkt®
Brand JESENÍKY originální produkt® was created as part of the projekct "Made in the Countryside", funded by the European Agricultural Fund for Rural Development. Project activities: - Excursions in the Moravian Karst - 6 public hearing (familiarization with the system, defining the territory, creation of the logo) - Meeting of the Certification Commission - Marketing study - Purchasing of the exhibition showcases… More
ORLICKÉ HORY originální produkt®
Coordinator for the regional branding of Orlické Mts. is civil association LAG POHODA venkova. Branding has been running over in the region since 2007.Supporting of the producers:Selling points - unique labeling of manufactories and shops, including mobile standsPromotional materials - Catalogs of certified products, the newspaper Home in Orlické Mts., promotional roll-upsJoint activities - participation in… More
