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Regional branding

Regional branding is one of several ways to promote rural regions and support development of socially, culturally and environmentally oriented economies in areas that are interesting due to their natural and cultural heritage. The group that is provided most of the support includes local business people, i.e. handicraftsmen, farmers, small and medium-sized enterprises, whose skills and proficiency help to spread the region’s renown, and, at the same time, identification with the region represents a great marketing opportunity for them. More
CZECH REPUBLIC

BESKYDY original product

BESKYDY original product

Branding of local products has run over in the region Beskydy since January 2006. The brand was created within the project "Natura 2000 - people to nature, nature to people", funded by the European Commission.Brand BESKYDY original product promotes handicraft, food, and agricultural products that originate from the Beskydy Mountains. Brand guarantees the origin and uniqueness of a product and also a guarantee of its… More

GERMANY

Rügen Produkt

Rügen Produkt

Wherever you meet with the logo of Rügen product, you can expect something special. The brand ensures high quality and regional origin of the products according to strict criteria assessed by an independent commission. The product brand is granted for a limited period of two years. After this period, the holder must demonstrate the quality and origin of the product according to the brand´s criteria.Advantages of the… More

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Co-financed from the European Social Fund and the State Budget of the Czech Republic Spolufinancováno z Evropského sociálního fondu a státního rozpočtu ČR